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Unlocking Investment Potential: A Guide to Rental Properties in Rankin County, MS

Jeremy Werden

Written by:

Jeremy Werden

June 22, 2024

Rankin County, MS

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Introduction

Investing in rental properties can be a lucrative endeavor, providing a steady income stream and potential for property appreciation. A key factor in maximizing investment returns is selecting the right property in the right location. The location of a rental property significantly influences its attractiveness to potential tenants, occupancy rates, and rental income. Rankin County, MS, offers diverse opportunities for real estate investors, boasting a variety of neighborhoods and areas with unique characteristics and investment potential.

Best Neighborhoods and Areas in Rankin County, MS

Brandon

Grades:

  • Convenience: B+
  • Tourist Attractions: B
  • Things to Do: B
  • Average Home Prices: B
  • Return on Investment: A
  • Proximity to Work-Related Travel: A
  • X-Factor: A

Brandon is one of the most popular areas in Rankin County, known for its family-friendly environment and excellent school system.

Convenience: Brandon offers convenient access to major highways, making it easy for residents to commute to nearby cities, including Jackson. The presence of shopping centers, restaurants, and essential services adds to its convenience.

Tourist Attractions: While Brandon may not have many traditional tourist attractions, it hosts several local events and festivals that draw visitors from the surrounding areas.

Things to Do: Residents can enjoy a variety of recreational activities, including parks, sports complexes, and community events. The city’s parks and recreational facilities are well-maintained, providing ample opportunities for outdoor activities.

Average Home Prices: Home prices in Brandon are relatively affordable compared to national averages, making it an attractive option for investors looking for cost-effective properties with good rental potential.

Return on Investment: Brandon’s strong rental market and steady demand for housing contribute to a high return on investment for rental properties.

Proximity to Work-Related Travel: Brandon is close to key employment hubs, including hospitals, convention centers, and sports venues, making it an ideal location for professionals.

X-Factor: Brandon’s excellent school system and family-friendly atmosphere make it highly desirable for families, which can translate into long-term, stable tenants.

Flowood

Grades:

  • Convenience: A
  • Tourist Attractions: B+
  • Things to Do: A
  • Average Home Prices: B
  • Return on Investment: A
  • Proximity to Work-Related Travel: A
  • X-Factor: A

Flowood is a rapidly growing area in Rankin County, known for its modern amenities and vibrant community.

Convenience: Flowood offers exceptional convenience with its extensive commercial development, including shopping centers, restaurants, and entertainment options. Its proximity to major highways and the Jackson-Evers International Airport enhances its accessibility.

Tourist Attractions: Flowood features several attractions, including the Flowood Nature Park and the Mississippi Children’s Museum, which attract visitors from across the region.

Things to Do: The area boasts a wide range of activities, from shopping at the Dogwood Festival Market to enjoying the outdoors at the nearby Ross Barnett Reservoir.

Average Home Prices: Home prices in Flowood are moderately priced, offering good value for investors. The area’s growth potential makes it a promising investment location.

Return on Investment: Flowood’s dynamic rental market and steady population growth contribute to a high return on investment for rental properties.

Proximity to Work-Related Travel: Flowood’s proximity to the airport, hospitals, and major business districts makes it an attractive location for professionals.

X-Factor: The combination of modern amenities, natural beauty, and a vibrant community make Flowood a unique and desirable place to live.

Pearl

Grades:

  • Convenience: B+
  • Tourist Attractions: B
  • Things to Do: B+
  • Average Home Prices: A
  • Return on Investment: B+
  • Proximity to Work-Related Travel: A
  • X-Factor: B+

Pearl is a diverse and affordable area, known for its accessibility and community spirit.

Convenience: Pearl offers easy access to major highways and is just a short drive from downtown Jackson. The area has a good selection of shopping centers, restaurants, and essential services.

Tourist Attractions: Pearl is home to the Outlets of Mississippi, a major shopping destination, and the Mississippi Braves baseball stadium, attracting sports fans and shoppers alike.

Things to Do: Residents can enjoy various recreational activities, including parks, sports facilities, and community events. The city’s parks and recreational programs cater to all ages.

Average Home Prices: Pearl offers some of the most affordable home prices in Rankin County, making it an attractive option for budget-conscious investors.

Return on Investment: While Pearl offers a steady rental market, the return on investment is moderate due to the affordability of the area. However, the lower cost of entry can still make it a profitable investment.

Proximity to Work-Related Travel: Pearl’s proximity to major employment centers, including hospitals and business districts, makes it convenient for professionals.

X-Factor: Pearl’s affordability and community-oriented atmosphere make it appealing to a wide range of residents, contributing to its stable rental market.

Richland

Grades:

  • Convenience: B
  • Tourist Attractions: C+
  • Things to Do: B
  • Average Home Prices: A
  • Return on Investment: B+
  • Proximity to Work-Related Travel: B+
  • X-Factor: B

Richland is a smaller community in Rankin County, known for its quiet neighborhoods and affordable housing.

Convenience: Richland provides basic amenities, including local shops and restaurants. While it lacks some of the larger commercial developments found in neighboring areas, it offers a peaceful living environment.

Tourist Attractions: Richland has fewer tourist attractions but offers a serene setting and access to outdoor activities, including parks and nature trails.

Things to Do: Residents can enjoy local parks and community events, providing a variety of recreational opportunities.

Average Home Prices: Richland boasts some of the most affordable home prices in Rankin County, making it a cost-effective option for investors.

Return on Investment: Richland offers a moderate return on investment, with steady demand for rental properties and affordable entry costs.

Proximity to Work-Related Travel: Richland is relatively close to major employment centers, including Jackson, making it convenient for professionals who work in the city.

X-Factor: Richland’s affordability and quiet, family-friendly environment make it an appealing option for those seeking a peaceful lifestyle.

Conclusion

Rankin County, MS, offers a variety of investment opportunities in rental properties, each with unique characteristics and advantages. From the family-friendly atmosphere of Brandon to the vibrant community of Flowood, and the affordable housing in Pearl and Richland, investors can find a location that suits their investment strategy and goals. By considering factors such as convenience, attractions, things to do, home prices, return on investment, and proximity to work-related travel, investors can unlock the full potential of rental properties in Rankin County.

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Unlocking Investment Potential: A Guide to Rental Properties in Rankin County, MS

Introduction

Investing in rental properties can be a lucrative endeavor, providing a steady income stream and potential for property appreciation. A key factor in maximizing investment returns is selecting the right property in the right location. The location of a rental property significantly influences its attractiveness to potential tenants, occupancy rates, and rental income. Rankin County, MS, offers diverse opportunities for real estate investors, boasting a variety of neighborhoods and areas with unique characteristics and investment potential.

Best Neighborhoods and Areas in Rankin County, MS

1. Brandon

Grades:

  • Convenience: B+
  • Tourist Attractions: B
  • Things to Do: B
  • Average Home Prices: B
  • Return on Investment: A
  • Proximity to Work-Related Travel: A
  • X-Factor: A

Brandon is one of the most popular areas in Rankin County, known for its family-friendly environment and excellent school system.

Convenience: Brandon offers convenient access to major highways, making it easy for residents to commute to nearby cities, including Jackson. The presence of shopping centers, restaurants, and essential services adds to its convenience.

Tourist Attractions: While Brandon may not have many traditional tourist attractions, it hosts several local events and festivals that draw visitors from the surrounding areas.

Things to Do: Residents can enjoy a variety of recreational activities, including parks, sports complexes, and community events. The city’s parks and recreational facilities are well-maintained, providing ample opportunities for outdoor activities.

Average Home Prices: Home prices in Brandon are relatively affordable compared to national averages, making it an attractive option for investors looking for cost-effective properties with good rental potential.

Return on Investment: Brandon’s strong rental market and steady demand for housing contribute to a high return on investment for rental properties.

Proximity to Work-Related Travel: Brandon is close to key employment hubs, including hospitals, convention centers, and sports venues, making it an ideal location for professionals.

X-Factor: Brandon’s excellent school system and family-friendly atmosphere make it highly desirable for families, which can translate into long-term, stable tenants.

2. Flowood

Grades:

  • Convenience: A
  • Tourist Attractions: B+
  • Things to Do: A
  • Average Home Prices: B
  • Return on Investment: A
  • Proximity to Work-Related Travel: A
  • X-Factor: A

Flowood is a rapidly growing area in Rankin County, known for its modern amenities and vibrant community.

Convenience: Flowood offers exceptional convenience with its extensive commercial development, including shopping centers, restaurants, and entertainment options. Its proximity to major highways and the Jackson-Evers International Airport enhances its accessibility.

Tourist Attractions: Flowood features several attractions, including the Flowood Nature Park and the Mississippi Children’s Museum, which attract visitors from across the region.

Things to Do: The area boasts a wide range of activities, from shopping at the Dogwood Festival Market to enjoying the outdoors at the nearby Ross Barnett Reservoir.

Average Home Prices: Home prices in Flowood are moderately priced, offering good value for investors. The area’s growth potential makes it a promising investment location.

Return on Investment: Flowood’s dynamic rental market and steady population growth contribute to a high return on investment for rental properties.

Proximity to Work-Related Travel: Flowood’s proximity to the airport, hospitals, and major business districts makes it an attractive location for professionals.

X-Factor: The combination of modern amenities, natural beauty, and a vibrant community make Flowood a unique and desirable place to live.

3. Pearl

Grades:

  • Convenience: B+
  • Tourist Attractions: B
  • Things to Do: B+
  • Average Home Prices: A
  • Return on Investment: B+
  • Proximity to Work-Related Travel: A
  • X-Factor: B+

Pearl is a diverse and affordable area, known for its accessibility and community spirit.

Convenience: Pearl offers easy access to major highways and is just a short drive from downtown Jackson. The area has a good selection of shopping centers, restaurants, and essential services.

Tourist Attractions: Pearl is home to the Outlets of Mississippi, a major shopping destination, and the Mississippi Braves baseball stadium, attracting sports fans and shoppers alike.

Things to Do: Residents can enjoy various recreational activities, including parks, sports facilities, and community events. The city’s parks and recreational programs cater to all ages.

Average Home Prices: Pearl offers some of the most affordable home prices in Rankin County, making it an attractive option for budget-conscious investors.

Return on Investment: While Pearl offers a steady rental market, the return on investment is moderate due to the affordability of the area. However, the lower cost of entry can still make it a profitable investment.

Proximity to Work-Related Travel: Pearl’s proximity to major employment centers, including hospitals and business districts, makes it convenient for professionals.

X-Factor: Pearl’s affordability and community-oriented atmosphere make it appealing to a wide range of residents, contributing to its stable rental market.

4. Richland

Grades:

  • Convenience: B
  • Tourist Attractions: C+
  • Things to Do: B
  • Average Home Prices: A
  • Return on Investment: B+
  • Proximity to Work-Related Travel: B+
  • X-Factor: B

Richland is a smaller community in Rankin County, known for its quiet neighborhoods and affordable housing.

Convenience: Richland provides basic amenities, including local shops and restaurants. While it lacks some of the larger commercial developments found in neighboring areas, it offers a peaceful living environment.

Tourist Attractions: Richland has fewer tourist attractions but offers a serene setting and access to outdoor activities, including parks and nature trails.

Things to Do: Residents can enjoy local parks and community events, providing a variety of recreational opportunities.

Average Home Prices: Richland boasts some of the most affordable home prices in Rankin County, making it a cost-effective option for investors.

Return on Investment: Richland offers a moderate return on investment, with steady demand for rental properties and affordable entry costs.

Proximity to Work-Related Travel: Richland is relatively close to major employment centers, including Jackson, making it convenient for professionals who work in the city.

X-Factor: Richland’s affordability and quiet, family-friendly environment make it an appealing option for those seeking a peaceful lifestyle.

Conclusion

Rankin County, MS, offers a variety of investment opportunities in rental properties, each with unique characteristics and advantages. From the family-friendly atmosphere of Brandon to the vibrant community of Flowood, and the affordable housing in Pearl and Richland, investors can find a location that suits their investment strategy and goals. By considering factors such as convenience, attractions, things to do, home prices, return on investment, and proximity to work-related travel, investors can unlock the full potential of rental properties in Rankin County.

⚡️
Reveal any property's Airbnb and Long-Term rental profitability

Buy this property and list it on Airbnb.