Introduction

Investing in rental properties can be a lucrative endeavor, offering both steady income and potential property appreciation. However, the success of such an investment hinges on selecting the right property in the right location. A good rental property is one that is desirable to tenants, offers good amenities, and is located in an area with a strong rental demand. The location plays a crucial role as it impacts rental income, property value, and occupancy rates. Horry County, SC, known for its stunning beaches, vibrant communities, and growing economy, presents a prime opportunity for rental property investment.

Best Neighborhoods and Areas in Horry County, SC

1. Myrtle Beach

Grades:

• Convenience: A
• Tourist Attractions: A+
• Things to Do: A+
• Avg Home Prices: B-
• Return on Investment: A
• Proximity to Work-Related Travel: A
• X-Factor: A+

Detailed Analysis:

Convenience: Myrtle Beach offers excellent convenience with easy access to shopping centers, schools, healthcare facilities, and public transportation. The city’s infrastructure supports a comfortable lifestyle for residents.

Tourist Attractions: Known for its beautiful coastline, Myrtle Beach is a major tourist destination. The area boasts numerous attractions such as Broadway at the Beach, Myrtle Beach Boardwalk, and the SkyWheel, drawing millions of visitors annually.

Things to Do: Myrtle Beach provides a wide range of activities, from water sports and golfing to dining at renowned restaurants and enjoying vibrant nightlife. The variety of entertainment options caters to diverse interests, making it a hotspot for both tourists and locals.

Avg Home Prices: Home prices in Myrtle Beach are relatively affordable compared to other coastal cities, though they have been rising steadily. This offers a good entry point for investors while still promising appreciation.

Return on Investment: The high demand for vacation rentals and consistent tourist influx contribute to a strong return on investment. Properties in Myrtle Beach often yield higher rental income, especially during peak tourist seasons.

Proximity to Work-Related Travel: The area is well-connected with Myrtle Beach International Airport and several major highways, facilitating convenient travel for business purposes. The city also hosts numerous conventions and sporting events, adding to its appeal.

X-Factor: Myrtle Beach's unique charm lies in its blend of natural beauty and entertainment options. The combination of scenic beaches, a lively atmosphere, and a family-friendly environment makes it a highly desirable location for renters.

2. North Myrtle Beach

Grades:

• Convenience: B+
• Tourist Attractions: A
• Things to Do: A
• Avg Home Prices: B
• Return on Investment: A-
• Proximity to Work-Related Travel: B+
• X-Factor: A

Detailed Analysis:

Convenience: North Myrtle Beach provides good convenience with ample amenities including shopping centers, restaurants, and recreational facilities. The area is well-planned, making it easy to navigate and live in.

Tourist Attractions: While slightly less bustling than Myrtle Beach, North Myrtle Beach still offers fantastic attractions like Barefoot Landing, Alligator Adventure, and House of Blues. It attracts a steady stream of visitors looking for a more relaxed vacation experience.

Things to Do: Residents and tourists can enjoy activities such as boating, fishing, golfing, and attending local events. The quieter beaches provide a more serene setting for relaxation and recreation.

Avg Home Prices: Home prices here are moderate, offering good value for investment. The area is seeing a steady appreciation in property values, making it an attractive option for long-term investment.

Return on Investment: North Myrtle Beach offers a solid return on investment, particularly for those targeting family vacations and retirees. The consistent rental demand ensures a steady income stream.

Proximity to Work-Related Travel: The area is accessible via major highways and is a short drive from Myrtle Beach International Airport. It’s convenient for those needing to travel for business or conventions.

X-Factor: The unique appeal of North Myrtle Beach lies in its quieter, family-friendly atmosphere combined with the proximity to major attractions. It’s a perfect blend of tranquility and accessibility, making it a desirable location for both short-term and long-term renters.

3. Conway

Grades:

• Convenience: B
• Tourist Attractions: B-
• Things to Do: B
• Avg Home Prices: A
• Return on Investment: B+
• Proximity to Work-Related Travel: B
• X-Factor: B

Detailed Analysis:

Convenience: Conway offers a more laid-back lifestyle with essential amenities available within easy reach. It has a charming downtown area with local shops, restaurants, and historical sites.

Tourist Attractions: Conway is less tourist-focused compared to Myrtle Beach but offers attractions such as the Conway Riverwalk and Coastal Carolina University. It appeals more to those looking for a quieter, historical environment.

Things to Do: The city provides a variety of local events, parks, and cultural activities. It’s a good place for those who enjoy a slower pace of life with community-centered events.

Avg Home Prices: Conway boasts some of the most affordable home prices in Horry County, making it an excellent option for investors looking for budget-friendly properties with good appreciation potential.

Return on Investment: While the rental demand is not as high as in the coastal areas, Conway offers steady returns with lower upfront investment costs. It’s particularly attractive for long-term rentals.

Proximity to Work-Related Travel: The city is conveniently located near major highways and is about a 30-minute drive to Myrtle Beach International Airport. It offers decent connectivity for business travel.

X-Factor: Conway’s unique charm lies in its historical ambiance and strong sense of community. The presence of Coastal Carolina University adds a youthful vibe and a consistent rental market from students and faculty.

4. Surfside Beach

Grades:

• Convenience: B+
• Tourist Attractions: B+
• Things to Do: B+
• Avg Home Prices: B
• Return on Investment: B+
• Proximity to Work-Related Travel: B
• X-Factor: A-

Detailed Analysis:

Convenience: Surfside Beach offers good convenience with necessary amenities close by. It’s a small, friendly community that’s easy to navigate, making it an ideal location for families and retirees.

Tourist Attractions: Known as “The Family Beach,” Surfside Beach provides a quieter alternative to Myrtle Beach. Attractions include local parks, the Surfside Pier, and family-friendly beach activities.

Things to Do: The area offers various recreational activities such as fishing, beachcombing, and dining at local eateries. It’s a great place for those who enjoy a more relaxed, beach-oriented lifestyle.

Avg Home Prices: Home prices in Surfside Beach are moderate, offering good value with potential for appreciation. The area is becoming increasingly popular, which is driving up demand.

Return on Investment: Surfside Beach offers a stable return on investment, especially for family vacation rentals. Its reputation as a safe, family-friendly area attracts a consistent rental market.

Proximity to Work-Related Travel: The area is reasonably close to Myrtle Beach International Airport and major highways, providing good connectivity for business and travel needs.

X-Factor: Surfside Beach’s unique appeal is its family-friendly environment combined with the charm of a small beach town. It’s an excellent choice for those looking to invest in a community-oriented, peaceful beach setting.

5. Murrells Inlet

Grades:

• Convenience: B
• Tourist Attractions: B+
• Things to Do: B+
• Avg Home Prices: B
• Return on Investment: B+
• Proximity to Work-Related Travel: B
• X-Factor: A

Detailed Analysis:

Convenience: Murrells Inlet offers a balanced lifestyle with access to essential amenities and services. The area is well-maintained and provides a comfortable living environment.

Tourist Attractions: Known as the “Seafood Capital of South Carolina,” Murrells Inlet attracts visitors with its seafood restaurants, the MarshWalk, and Brookgreen Gardens. It’s a destination for those seeking a more culinary and nature-focused experience.

Things to Do: The area offers various activities such as boating, fishing, and exploring local nature trails. The MarshWalk is a popular spot for dining and entertainment.

Avg Home Prices: Home prices in Murrells Inlet are moderate, offering good investment potential. The area is experiencing growth, making it a promising location for property appreciation.

Return on Investment: Murrells Inlet offers a solid return on investment, particularly for vacation rentals and retirees. The steady demand for rental properties ensures a reliable income stream.

Proximity to Work-Related Travel: The area is accessible via major highways and is within a reasonable distance to Myrtle Beach International Airport. It provides good connectivity for travel and business purposes.

X-Factor: Murrells Inlet’s unique charm lies in its blend of culinary excellence, natural beauty, and tranquil environment. The area’s focus on seafood and outdoor activities makes it a distinctive and appealing location for renters.

Conclusion

Horry County, SC, presents a diverse array of neighborhoods and areas, each with its unique appeal and investment potential. From the bustling tourist hub of Myrtle Beach to the tranquil charm of Murrells Inlet, investors can find opportunities that match their investment goals and preferences. By considering factors such as convenience, attractions, home prices, return on investment, and unique characteristics, investors can unlock the full potential of rental properties in this vibrant region.