Introduction

Investing in rental properties can be a lucrative venture, but choosing the right property involves more than just finding a place that looks good. A good rental property should be located in an area with strong demand for rentals, have the potential for steady appreciation, and offer a good return on investment. The location of a rental property plays a critical role in its success, as it influences the property's rental income, value appreciation, and the ease of finding and retaining tenants.

DeSoto County, MS, offers a unique blend of suburban tranquility and urban convenience, making it an attractive location for rental property investment. With its close proximity to Memphis, TN, and a host of local amenities, DeSoto County has several neighborhoods that cater to diverse tenant needs.

Best Neighborhoods and Areas in DeSoto County, MS

1. Southaven

Grades:

• Convenience: A
• Tourist Attractions: B+
• Things to Do: A-
• Average Home Prices: B
• Return on Investment: A
• Proximity to Work-Related Travel: A
• X-Factor: A

Convenience: Southaven is known for its excellent infrastructure and accessibility. It has numerous shopping centers, restaurants, and medical facilities, making it convenient for residents. The proximity to Memphis International Airport and major highways enhances its appeal.

Tourist Attractions: While not a major tourist hub, Southaven has attractions such as Snowden Grove Park, which hosts various events and concerts. The Landers Center also brings in crowds for sports events and shows.

Things to Do: Residents can enjoy a variety of recreational activities, from golfing at the Southaven Golf Center to shopping at the Tanger Outlets. The area also boasts a number of parks and green spaces.

Average Home Prices: Home prices in Southaven are relatively moderate, making it accessible for investors. The average home price ranges from $200,000 to $250,000, depending on the specific location and property type.

Return on Investment: Southaven offers a strong return on investment due to its steady rental demand and property appreciation. The area's economic stability contributes to consistent rental income.

Proximity to Work-Related Travel: With its closeness to Memphis, Southaven is ideal for professionals who commute to the city. It also has several business centers and is close to the Memphis International Airport.

X-Factor: The unique appeal of Southaven lies in its balance of suburban calm and urban amenities. It offers the best of both worlds, attracting families and professionals alike.

2. Olive Branch

Grades:

• Convenience: B+
• Tourist Attractions: B
• Things to Do: B+
• Average Home Prices: B+
• Return on Investment: A-
• Proximity to Work-Related Travel: B+
• X-Factor: A

Convenience: Olive Branch is well-connected with good roads and public services. It offers a range of shopping and dining options, along with quality schools and healthcare facilities.

Tourist Attractions: Olive Branch is not a primary tourist destination, but it has charming spots like the Olive Branch Old Towne and the Cherokee Valley Golf Club.

Things to Do: The area provides ample recreational opportunities, including parks, golf courses, and community events. The Wesson House and other historic sites add to the local charm.

Average Home Prices: The average home price in Olive Branch is slightly higher than in Southaven, generally ranging from $250,000 to $300,000. This makes it a bit pricier but still within a reasonable range for investors.

Return on Investment: Olive Branch has shown strong property value appreciation and maintains a healthy rental market, making it a solid choice for investment.

Proximity to Work-Related Travel: It is conveniently located for those commuting to Memphis, though it is a bit further from the airport compared to Southaven.

X-Factor: Olive Branch's appeal lies in its blend of modern living with historical charm. The community atmosphere and well-preserved historical sites make it a unique and desirable place to live.

3. Hernando

Grades:

• Convenience: B
• Tourist Attractions: B+
• Things to Do: B+
• Average Home Prices: B
• Return on Investment: B+
• Proximity to Work-Related Travel: B
• X-Factor: A-

Convenience: Hernando offers a more relaxed pace of life with sufficient amenities to meet residents' needs. It has a quaint downtown area with shops and restaurants.

Tourist Attractions: Hernando is known for its historic courthouse and vibrant farmers market. The DeSoto County Museum is another notable attraction.

Things to Do: Residents can enjoy various outdoor activities at Arkabutla Lake and local parks. The area hosts several annual festivals and community events.

Average Home Prices: Home prices in Hernando are generally on the lower end, averaging between $180,000 and $230,000, making it an attractive option for budget-conscious investors.

Return on Investment: Hernando offers a decent return on investment, particularly for those looking for more affordable properties with good appreciation potential.

Proximity to Work-Related Travel: While not as close to Memphis as Southaven or Olive Branch, Hernando still offers reasonable access to the city and surrounding areas.

X-Factor: Hernando's small-town charm and strong community spirit make it a unique and desirable location. The town's historical significance and friendly atmosphere are major draws for residents.

Conclusion

Investing in rental properties in DeSoto County, MS, offers a range of opportunities depending on the specific neighborhood or area. Southaven provides a balance of convenience and urban amenities, making it ideal for a diverse range of tenants. Olive Branch offers a mix of modern living with historical charm, attracting those who appreciate community and history. Hernando stands out for its affordability and strong community spirit, appealing to budget-conscious investors.

When considering an investment in DeSoto County, it is crucial to evaluate the various factors that contribute to a property's rental potential, including convenience, attractions, activities, home prices, ROI, work-related travel proximity, and unique local features. By doing so, investors can unlock the full potential of their rental properties and achieve long-term success.