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Airbnb Cleaning Fees: How Much Should You Charge?

Jeremy Werden

Written by:

Jeremy Werden

March 1, 2024

Women in Gray Shirt and Orange Jumper Cleaning the House

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Reveal your property's rental profitability

Buy this property and list it on Airbnb.

Our guide helps you determine the perfect Airbnb cleaning fee for your listing. It explores factors like property size, guest turnover, and local costs.

Confused about how much to charge for cleaning fees on Airbnb? You're not alone! Setting the right cleaning fee is crucial for both hosts and guests. It ensures your rental is sparkling clean for each arrival while keeping your listing competitive and profitable.

By the end of this post, you'll be equipped with the knowledge and tools to set a cleaning fee that benefits both you and your guests. So, stay tuned and get ready to unlock the secrets of successful Airbnb cleaning fees!

Definition of Airbnb Cleaning Fees

Airbnb cleaning fees are specific charges that hosts add to the booking cost to cover the cleaning and sanitization of their property after a guest's stay. Unlike the nightly rate, this fee is a one-time charge applied to each reservation, designed to ensure the accommodation is spotlessly prepared for the next guests. This fee covers everything from laundry services for linens to deep cleaning of the premises.

Purpose and Impact on Bookings

The primary reason hosts charge cleaning fees is to maintain their property at a high standard of cleanliness, which is essential for guest satisfaction and positive reviews. It also allows hosts to offset the expenses related to cleaning supplies, professional cleaning services, or personal time invested in cleaning.

Cleaning fees have a significant impact on how potential guests perceive the value of a listing. While necessary for maintaining property standards, excessively high cleaning fees can deter guests, particularly those looking for short stays, as it makes the cost per night relatively more expensive. Conversely, reasonable cleaning fees can reassure guests about the cleanliness and hygiene of the space, making a listing more attractive.

Transparency and Communication

Airbnb emphasizes the clear display of cleaning fees at the time of booking, ensuring guests are fully aware of the total cost upfront. This transparency helps in building trust, as guests appreciate knowing there will be no hidden charges.

It's important for hosts to communicate the value behind the cleaning fee. Describing the specific cleaning practices and standards can help guests understand the necessity and rationale of the fee. This communication can be facilitated through the listing description or direct messages, providing insights into the efforts taken to ensure a clean and safe environment for every guest.

Factors Influencing Cleaning Fees

When setting Airbnb cleaning fees, hosts must consider various factors that directly impact the cost of cleaning their property. Understanding these components helps in determining a fair and accurate cleaning fee that reflects the property's characteristics and the cleaning effort required.

Size and Type of Property

The size of the property is a primary determinant of cleaning costs. A studio or small apartment typically requires less time and resources to clean compared to a large house or multi-bedroom property.

The type of property also plays a crucial role. Luxury accommodations often demand a higher standard of cleanliness and may feature delicate surfaces or high-end amenities that require specialized cleaning services. In contrast, standard or budget properties might not require as extensive or specialized cleaning procedures, leading to lower cleaning fees.

Location

Location influences cleaning fees through local labor costs. In areas where the cost of living is high, professional cleaning services charge more, which can increase the cleaning fee hosts must charge to cover these costs.

Additionally, properties in remote or hard-to-access locations might incur higher cleaning fees due to the difficulty and additional time required for cleaners to reach the property.

Amenities Provided

Properties with a wide range of amenities, such as pools, hot tubs, outdoor entertainment areas, or extensive gardens, often require more cleaning and maintenance. These amenities add to the cleaning time and complexity, necessitating specialized cleaning tools or chemicals, which can significantly increase the overall cleaning costs. Hosts should factor in the additional effort and expense when setting their cleaning fees to ensure these amenities are properly maintained and presented to guests.

Turnover Rate

The frequency of bookings and the turnover rate of a property can affect how hosts structure their cleaning fees. High turnover rates may require more frequent cleaning, potentially on a tight schedule, to ensure the property meets cleanliness standards for each new guest.

This can strain resources and may justify a higher cleaning fee to accommodate the increased frequency and urgency of cleaning tasks.

Guest Expectations

Guest expectations for cleanliness have risen, especially in the context of health and safety concerns. Properties that promise an elevated standard of cleanliness, possibly with certifications or enhanced cleaning protocols, can influence guests' willingness to pay higher cleaning fees. Hosts need to align their cleaning fees with the level of cleanliness and sanitation they promise to meet or exceed guest expectations.

How to Calculate Your Cleaning Fee

Determining the appropriate cleaning fee for your Airbnb listing involves a careful analysis of several cost factors. A systematic approach ensures that your fee covers all expenses while remaining fair to your guests. Here's a step-by-step guide to help you calculate your cleaning fee accurately.

Step-by-Step Guide

1. Estimate Cleaning Time

Start by estimating how long it takes to clean your property thoroughly after a guest checks out. For accuracy, consider the time needed for each task, such as vacuuming, dusting, laundry, and sanitizing surfaces.

2. Factor in Supply Costs

Calculate the cost of cleaning supplies required for each turnover. This includes detergents, sanitizers, disposable gloves, and any specialized products for amenities like pools or hot tubs. Buying in bulk can reduce costs, but remember to factor in the usage rate and shelf life.

3. Consider Labor Costs

If you're hiring a professional cleaning service, get quotes from several providers to find an average cost for cleaning your type of property in your area. If you're doing the cleaning yourself, consider how much your time is worth per hour and include this in your calculation.

4. Add a Margin for Wear and Tear

Cleaning also involves maintaining the property and amenities in good condition. Factor in a small percentage to cover the wear and tear on furnishings and appliances due to guest use.

Cost Analysis

For example, if it takes 3 hours to clean your two-bedroom apartment, and you value your time at $20/hour, the labor cost is $60. If cleaning supplies cost, on average, $10 per turnover, your base cleaning cost is $70. In a high-cost living area, professional cleaning might cost $100 for the same property, indicating the influence of location on cleaning fees.

Incorporating Wear and Tear

Accounting for wear and tear is crucial for long-term sustainability. Consider allocating 5-10% of your nightly rate towards a fund for replacing worn-out items or fixing damages. For instance, if your average nightly rate is $100, adding $5 to $10 to your cleaning fee for wear and tear can help manage future costs without significant one-time expenses

Cleaning Fee Strategies for Airbnb Hosts

In the competitive world of Airbnb hosting, setting the right cleaning fee is both an art and a science. It requires understanding market dynamics, guest perceptions, and the intrinsic value of your offering. Here are strategies to help you navigate these complexities and optimize your cleaning fee structure.

Competitive Pricing

Start by researching similar listings in your area to understand the average cleaning fee being charged. Look for properties with similar sizes, amenities, and guest capacity. Tools like AirDNA can provide valuable insights into local Airbnb market trends.

Once you have a benchmark, set your cleaning fee to be competitive. If your property offers unique features or higher standards of cleanliness, you might justify a slightly higher fee. However, ensure that any increase is reasonable and reflects the added value to guests.

Value Perception

Clearly communicate the extent of cleaning and sanitation processes in your listing description. Highlight any COVID-19 measures or certifications to reassure guests. Detailed descriptions help guests understand what they're paying for, enhancing the perceived value of the cleaning fee.

Include photos of your clean and well-maintained property in your listing. Showing visual proof of cleanliness can significantly impact guests' willingness to pay the cleaning fee, as it directly correlates to their expected experience.

Encourage guests to mention cleanliness in their reviews. Positive feedback regarding the cleanliness of your property can significantly boost future guests' confidence in the value of the cleaning fee.

Dynamic Pricing

Consider adjusting your cleaning fee based on seasonality. During peak seasons, when demand is high, you might slightly increase the fee if your cleaning costs rise due to faster turnovers or the need for more intensive cleaning. During off-peak times, lowering the fee could attract more bookings.

Monitor your booking rate. If your property is booking less frequently than desired, review your cleaning fee as part of your overall pricing strategy. A high cleaning fee might be a deterrent, and adjusting it could improve occupancy rates.

For longer stays, consider offering a discounted cleaning fee as an incentive. This can attract guests looking for extended accommodations while ensuring your cleaning costs are covered.

Managing Guest Expectations and Feedback

In the hospitality industry, managing guest expectations is crucial for maintaining a positive reputation and ensuring a pleasant stay for all. This is particularly true for Airbnb hosts when it comes to cleaning fees. Here's how you can effectively manage guest expectations and feedback regarding your cleaning fee.

Communication

Clear communication is the cornerstone of setting the right expectations. Your listing should include detailed information about the cleaning fee, outlining what it covers. This might include deep cleaning, laundry services, restocking of supplies, and any special sanitation processes you employ.

By providing this clarity upfront, guests are less likely to feel surprised or misled by additional charges, fostering a sense of trust and transparency from the outset.

Transparency

Explaining the rationale behind your cleaning fee can significantly enhance guests' understanding and acceptance. Consider sharing insights into the specific tasks performed and the professional services employed to maintain the highest cleanliness standards.

If your property includes amenities like a pool or hot tub that require extra cleaning effort, highlight these aspects. This transparency helps guests appreciate the value they receive in exchange for the cleaning fee, aligning their expectations with reality.

Handling Feedback

Despite your best efforts, you may occasionally receive negative feedback related to cleaning fees. Addressing this feedback constructively is essential. Firstly, listen to the guest's concerns and evaluate if their feedback highlights areas for improvement.

Respond professionally and empathetically, offering solutions or refunds if warranted. Use this as an opportunity to adjust your cleaning fee or processes if necessary. Importantly, show that you value guest feedback and are committed to providing a clean and welcoming environment.

Legal and Tax Considerations

When setting your Airbnb cleaning fees, it's crucial to navigate the maze of legal and tax considerations to ensure compliance and optimize your financial outcomes. Understanding these aspects can safeguard you against potential legal issues and optimize your tax position.

Regulatory Compliance

Different jurisdictions may have specific regulations regarding the provision and pricing of cleaning services. For instance, some areas might require hosts to register as a business if they provide certain types of cleaning services or hire external companies.

Additionally, there may be standards and certifications related to health and safety that your cleaning protocols must meet, especially in the wake of health crises like the COVID-19 pandemic. It's essential to research and comply with these regulations to avoid fines or legal issues, ensuring your operation is above board.

Tax Implications

Cleaning fees also have direct implications on your tax situation. In most jurisdictions, the income you earn from Airbnb, including cleaning fees, is taxable. However, the costs associated with cleaning your property can often be deducted as business expenses. This includes the cost of cleaning supplies, professional cleaning services, and even a portion of your home's utility bills if your Airbnb is located within your residence.

Properly documenting these expenses is crucial for accurately reporting your income and optimizing your tax deductions. Consulting with a tax professional who understands the specifics of short-term rental income can provide personalized advice to ensure you're maximizing your deductions while staying compliant with tax laws.

Tools and Resources for Airbnb Hosts

Navigating the complexities of setting the right cleaning fee for your Airbnb listing can be streamlined with the help of specific tools and resources designed to aid hosts. From cleaning service recommendations to calculators and apps, leveraging these resources can enhance efficiency and accuracy in managing your property.

Cleaning Service Recommendations

For hosts looking to outsource their cleaning needs, several reputable cleaning services specialize in Airbnb properties. Companies like Handy, Tidy, and Turno (formerly TurnoverBnB) offer tailored services for short-term rentals, ensuring a professional standard of cleanliness.

These services understand the unique needs of Airbnb hosts, including flexible scheduling and the importance of guest satisfaction. Additionally, local cleaning companies often provide competitive rates and personalized services, making them a valuable resource for hosts looking to maintain high standards.

Wrapping Things Up

Setting the right cleaning fee for your Airbnb listing can feel like a delicate dance, balancing guest expectations, your bottom line, and the effort required to maintain your property.

By following the insights presented in this guide, you'll be well-equipped to navigate the various factors influencing cleaning fees and establish a price that benefits both you and your guests. Remember, clear communication, transparency, and a commitment to providing a clean and comfortable space are essential ingredients for Airbnb hosting success.

So, don't be afraid to experiment, analyze your data, and adjust your cleaning fee as needed. With the right approach, you can unlock the secrets of successful Airbnb cleaning fees and ensure your guests enjoy a sparkling clean stay while ensuring your business thrives.

FAQs on Airbnb Cleaning Fees

What Is a Normal Cleaning Fee on Airbnb?

Normal cleaning fees vary by location, property size, and type. For a small apartment, it might range from $20 to $60, while larger homes or luxury properties can see fees from $50 to over $150. The key is balancing competitiveness with covering your costs.

What to Charge for an Airbnb Clean?

Charge based on the size and type of your property, cleaning supplies needed, labor costs, and any special amenities requiring extra work. Consider local market rates and ensure your fee covers the cost of a thorough cleaning to maintain high guest satisfaction.

How Long Does It Take to Clean an Airbnb?

The cleaning time depends on the property's size and condition. A small apartment may take 1-3 hours, while larger homes might require 3-6 hours. Efficient scheduling and a detailed checklist can streamline the process.

How Do I Get Someone to Clean My Airbnb?

You can find a cleaner through recommendations, local classifieds, or specialized services like Handy or TurnoverBnB. Look for someone with experience in short-term rental cleaning to ensure they meet the standards your guests expect.

⚡️
Reveal your property's rental profitability

Buy this property and list it on Airbnb.